BSY Associates Inc. Recognized for Exceptional Business-to-Business Marketing Services
HOLMDEL, NJ (April 16, 2012) --- For the sixth consecutive year, BSY Associates Inc. (BSYA) has been named one of Crain's BtoB magazine top 100 business-to-business marketing and advertising agencies in the United States for 2011.
Despite the still-sluggish economy, the top B2B agencies won new business and grew their overall revenue in 2011, said Kate Maddox, executive editor for BtoB magazine, a leading source for B2B marketers. While total ad spending in the U.S. increased in the low single-digits last year, many winners in BtoB's Top Agency report saw revenue gains in the double digits, Ms. Maddox continued.
The agency, founded in 1974 by Barbara Spector Yeninas, once more secures this title by continually creating inventive campaigns as well as successfully branching out in to new industries. With a strong franchise in international trade and transportation, the company has expanded its clientele and entered the new industries of waste management, maritime anti-piracy, port operations and cargo security. During the same time, BSYA launched several new major full-scale marketing campaigns, generating successful results for each client.
Our proven methodology for creating and executing compelling integrated communications programs has delivered positive results for companies all over the world, said Gordon Forsyth, managing partner for BSY Associates. It is an honor to receive this award and we will continue to put forth our best efforts for our clients, he continued.
Said Ms. Yeninas: In today's market, when so many other companies are doing the exact same thing, differentiation is the key to success. Every day brings on new challenges and 38 years later, BSYA continues to lead, exceeding client's expectations. BSY Associates has continuously adapted to changing needs and ensures client success through well-developed partnerships, she said, adding: We are not only in this business to grow but to ensure everyone we work with succeeds as well.
BSYA launched Trade Partners Worldwide (TPW), a global marketing agency network dedicated to providing integrated brand development and public relations campaigns in a multi-lingual environment for clients in the international trade industries in 2010. Last year was a successful TPW is currently expanding the network with a media partner in Brazil.
BSY Associates Inc. is an award-winning marketing agency offering brand management, public relations, marketing consulting, corporate and crisis communications and promotional services to companies worldwide. Started by journalist Barbara Spector Yeninas in 1974, BSYA continues to lead, exceeding expectations for clients attracted to the agency's expertise and entrepreneurial style. Several of the BSYA clients have been with the company since it's founding. To find out more, visit www.bsya.com.
Despite the still-sluggish economy, the top B2B agencies won new business and grew their overall revenue in 2011, said Kate Maddox, executive editor for BtoB magazine, a leading source for B2B marketers. While total ad spending in the U.S. increased in the low single-digits last year, many winners in BtoB's Top Agency report saw revenue gains in the double digits, Ms. Maddox continued.
The agency, founded in 1974 by Barbara Spector Yeninas, once more secures this title by continually creating inventive campaigns as well as successfully branching out in to new industries. With a strong franchise in international trade and transportation, the company has expanded its clientele and entered the new industries of waste management, maritime anti-piracy, port operations and cargo security. During the same time, BSYA launched several new major full-scale marketing campaigns, generating successful results for each client.
Our proven methodology for creating and executing compelling integrated communications programs has delivered positive results for companies all over the world, said Gordon Forsyth, managing partner for BSY Associates. It is an honor to receive this award and we will continue to put forth our best efforts for our clients, he continued.
Said Ms. Yeninas: In today's market, when so many other companies are doing the exact same thing, differentiation is the key to success. Every day brings on new challenges and 38 years later, BSYA continues to lead, exceeding client's expectations. BSY Associates has continuously adapted to changing needs and ensures client success through well-developed partnerships, she said, adding: We are not only in this business to grow but to ensure everyone we work with succeeds as well.
BSYA launched Trade Partners Worldwide (TPW), a global marketing agency network dedicated to providing integrated brand development and public relations campaigns in a multi-lingual environment for clients in the international trade industries in 2010. Last year was a successful TPW is currently expanding the network with a media partner in Brazil.
BSY Associates Inc. is an award-winning marketing agency offering brand management, public relations, marketing consulting, corporate and crisis communications and promotional services to companies worldwide. Started by journalist Barbara Spector Yeninas in 1974, BSYA continues to lead, exceeding expectations for clients attracted to the agency's expertise and entrepreneurial style. Several of the BSYA clients have been with the company since it's founding. To find out more, visit www.bsya.com.