Lufthansa Cargo kicks off innovation campaign

Lufthansa Cargo is offering customers the industry’s first-ever tracking app for smartphones. The free app enables forwarders to track the status of their freight shipments, quickly and easily, at any time. As the world’s first cargo carrier, Lufthansa Cargo has developed the system, which is available under the search term “Lufthansa Cargo” in app stores, for use on Blackberry, iPhone and Android devices.

Simultaneously, Lufthansa Cargo is today launching an innovation platform for the airfreight industry. The dedicated online portal www.innovation.lufthansa-cargo.com is to be utilised in the coming weeks to develop innovative solutions and future visions for ecological products and processes in the airfreight business. It is addressed principally to airfreight customers as well as logistics experts and academics. Up to 19 December, participants can put forward new ideas and approaches for discussion in the forum. The proposals will be evaluated by a jury of experts and prizes awarded for the most innovative suggestions and ideas. Included in the attractive prizes is a training session in a flight simulator.

Further details on the tracking app and innovation platform are available on the re-designed Lufthansa Cargo facebook at www.facebook.com/lufthansacargoag, an ideal opportunity to network and converse with the cargo carrier. Aside from access to direct contact with Lufthansa Cargo, the page offers users interesting information and entertaining games.